Most organizations review their strategies on an annual basis and sometimes even less frequently. But to succeed in the fast-paced digital world, enterprises must respond to changes in market dynamics, customer expectations and competitive threats much quicker than that.
When your strategy is clearly defined, well-communicated and understood, it enables better decision-making across the business, ensuring you can move quickly and in the right direction. Having a clearly defined strategy has never been more important to enable you to adapt at speed in today's digital world of business.
Read Gartner report: "Adopt an Iterative Approach to Define Strategy at the Speed of Digital Business"
Gartner, Adopt an Iterative Approach to Define Strategy at the Speed of Digital Business
13 August 2020, Ian Cox, Irving Tyler, Noah Rosenstein, Peter Skyttegaard